The Age Of Manipulation: The Con In Confidence,... «Edge»

The book is widely recognized for sparking intense debate regarding the ethics and efficacy of advertising.

The book argues that modern media has moved beyond simple persuasion to a form of mental "conditioning". The Age of Manipulation: The Con in Confidence,...

: Key posits that advertisers embed hidden images and symbols (often of a sexual or morbid nature) in print and television ads. These are intended to trigger subconscious reactions that the conscious mind cannot easily detect. The book is widely recognized for sparking intense

: Many readers find Key’s work "life-changing," claiming it helps them "see anew" the hidden structures of the advertising world. These are intended to trigger subconscious reactions that

The Age of Manipulation: The Con in Confidence, The Sin in Sincere

Amazon (available in paperback, hardcover, and Kindle editions) ThriftBooks (often carries used copies) Google Books (provides a preview and bibliographic info)