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Your Customers: Service Magic: The Art Of Amazing
The authors argue that "service magic" isn't about superficial tricks or bravado. Instead, it relies on deep customer rapport, precise timing, and consistent practice.
The unique, personalized way a task is handled for the customer. Service Magic: The Art of Amazing Your Customers Service Magic: The Art of Amazing Your Customers
(2003) is a business guide by customer service experts Chip R. Bell and Ron Zemke . It positions exceptional service as an "art" similar to stage magic, requiring more than just basic proficiency to truly "amaze" a customer. Key Themes & Concepts The authors argue that "service magic" isn't about
The context and environment in which service happens. it relies on deep customer rapport