The service typically costs around 3,300 KRW ($2.00) per month . Creators can also monetize their work through a dedicated marketplace, receiving payments based on user downloads. 3. Future Trends & Strategic Value
As of 2021, the service offered approximately 4,000 types of videos , including K-pop idol content and user-created videos.
Ring Back Tone (RBT) Service Report The Ring Back Tone (RBT) service, known as (Tong-hwa-yeon-gyeol-eum) or Coloring (컬러링) in South Korea, has evolved from a simple audio personalization tool into a sophisticated multi-media value-added service (VAS). 1. Market Overview
Value-added services like RBT are critical for telecom operators to boost Average Revenue Per User (ARPU) . Experts predict VAS could contribute over 20% of total telecom revenue by 2025.
While SKT launched V Coloring in September 2020, all three major Korean carriers (SKT, KT, LG U+) began offering it as a unified joint service in May 2021.
Future iterations of RBT are expected to use AI-powered recommendation engines to suggest content based on caller behavior and preferences.
The global RBT market was valued at $5 billion in 2024 and is projected to reach $6.67 billion by 2030 .
The service typically costs around 3,300 KRW ($2.00) per month . Creators can also monetize their work through a dedicated marketplace, receiving payments based on user downloads. 3. Future Trends & Strategic Value
As of 2021, the service offered approximately 4,000 types of videos , including K-pop idol content and user-created videos. Ring Back Tone (통화연결음)
Ring Back Tone (RBT) Service Report The Ring Back Tone (RBT) service, known as (Tong-hwa-yeon-gyeol-eum) or Coloring (컬러링) in South Korea, has evolved from a simple audio personalization tool into a sophisticated multi-media value-added service (VAS). 1. Market Overview The service typically costs around 3,300 KRW ($2
Value-added services like RBT are critical for telecom operators to boost Average Revenue Per User (ARPU) . Experts predict VAS could contribute over 20% of total telecom revenue by 2025. Future Trends & Strategic Value As of 2021,
While SKT launched V Coloring in September 2020, all three major Korean carriers (SKT, KT, LG U+) began offering it as a unified joint service in May 2021.
Future iterations of RBT are expected to use AI-powered recommendation engines to suggest content based on caller behavior and preferences.
The global RBT market was valued at $5 billion in 2024 and is projected to reach $6.67 billion by 2030 .