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Are you solving a problem, celebrating a history, or exploring a new trend?
The temptation is to include everything, but the 80/20 rule suggests that 80% of your value comes from just 20% of your content.
Instead of "Travel," try "Eco-friendly Travel for Solo Hikers". 2. Quality Over Quantity
Here is how you can develop a "collection" that resonates with your audience and builds lasting authority. 1. Define Your North Star
Are you solving a problem, celebrating a history, or exploring a new trend?
The temptation is to include everything, but the 80/20 rule suggests that 80% of your value comes from just 20% of your content.
Instead of "Travel," try "Eco-friendly Travel for Solo Hikers". 2. Quality Over Quantity
Here is how you can develop a "collection" that resonates with your audience and builds lasting authority. 1. Define Your North Star
