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  • ads play

Play — Ads

: Decide if the ad's goal is brand awareness , driving traffic , or generating sales/conversions .

Before creating visuals, you must establish the foundation of the campaign: ads play

: Select a format based on your goals. For example, on YouTube, you might use Bumper ads (6 seconds for a quick message) or Skippable in-stream ads (longer, for more detailed storytelling). 2. Core Creative Elements : Decide if the ad's goal is brand

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